INTRODUCTION In this assignment I was assigned the task of canvass 2 different airways, one being a salutary service carrier and the other being a bemused personify carrier, from United States of America, namely the Delta Airlines and South West Airlines. The points of analogy were market strategies, financial benefits, load factors, contrasting yield, revenues and rider/ freightage loads. The analysis was done on the business model and a long term strategy. Through this it would be known that which airline is performing better than the other. The disruption of air travel by means of various incidents like the terrorist attacks and global downturn, which can be considered as economic, political and social conditions, effect airlines adversely. References like books and online resources were used in finding the information required in how the airlines would perform in the future and how the business model has worked for them over the last hardly a(prenominal) years. SOUTHWEST AIRLINES [REF#VIII] Southwest Airlines is the worlds largest low cost American airline. Southwest is the largest airline in terms of passenger load (2009) and fifth largest fleet in the world. Southwest Airlines has carried the close to domestic and international passengers than any other US airlines since later(a) August.
It has posted a profit consecutively for 37 years. It operates intimately 3200 flights an year mostly which comprise of short and quick trips to the major(ip) airports of the world and operating only a single type of aircraft i.e. B737. PEST Analysis Following contains the PESTE analysis of Southwest Political Conditions organization regulations regarding restrictions on passenger security and arouse have overburdened the industry. The government has restrictions on flying older aircrafts and the cost of fuel has created problems for the airlines. Though this restrictions wont have greater implications on Southwest due to their fuel hedging and constantly hold aircrafts. Economic... If you want to get a full essay, order it on our website: Ordercustompaper.com
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