This paper is the Analytical Report of the Saudi Arabian environment for franchising the products / services of Juicezone Franchising Corp. - A Healthy Quick Service Industry. along with Fresh Juices & vitamin A; Smoothies, Juicezone sells Nutritional Supplements - Zone-ifiers Sandwiches, Salads and other ready meals that potful be eaten on the go. Juicezone is based in Burnaby, Canada. It go outs, to diversify and turn out its business in cast to be recognized as global brand maintaining standards and meeting global needs. As an interested Franchiser, we select our location to be at Al Rashid Mall, in Al Khobar, as the outlet is a 2 sided-opening & passageway facing prime location in the heart of the city, which is considerably connected. In this report we will distinguish between the impacts of the contrastive External & Internal Environmental factors and will because draw conclusions based on this analytical report. To build a complete model of the environment we have to utilize the 3 methodologies, such as beat Analysis, Transformation Model & Mintzberg Physiognomy.
The starting point for our analysis of the business environment is the measuring stick approach; refer to Appendix (1) on page (4). STEP analysis seeks to identify and assess the external drivers of change that will have an influence on the Health Food pains & marketplace.
STEP Assessment is state to four environments, which atomic number 18 Social, Technological, Economical and Political. First we will try to have a clear overview about the Social Environment, i.e. Demographic, Population & Income Distribution, Lifestyle, etcetera Customers put more emphasis on healthy ingest and Organic Foods and most are opposed to Genetically circumscribed Foods. We tend to scope the needs of all such consumers bid youth, women and children; we will study their lifestyle and spending power. Juicezone Product ladder provides the children the Nutritional Supplements...
If you want to get a full essay, wisit our page: write my paper
No comments:
Post a Comment